We are pursuing a subject on technical innovations that will influence Real Estate business in 2015. Today’s article was initiated by Oculus VR latest news: they has just opened a pre-registration for Samsung Gear VR, which comes for $199 for basic headset package only.

As you might have guessed, we will talk about virtual reality. Few remember that headsets already tried to launch the market in early 90-s, but failed. Besides, facts show that now it will be the mainstream. Everything foreshadows Virtual Reality’s resounding victory: modern technologies, hardware, software, and, what is most important – masses readiness. Worldwide IT corporations already have got wind of upcoming revolution and geared up new reality. We have recalled just most significant 2014 news headlines:
• Facebook purchased a company that makes virtual reality headsets, Oculus VR, for $2 billion
• Sony announced Project Morpheus, a virtual reality headset for the PS4
• Google announced Cardboard, a do-it-yourself stereoscopic viewer for smartphones.

Those who will invest in applications for headsets today may become market leaders in future. Virtual Reality is going to change even traditionally innovative online marketplaces: dating, education, real estate, medicine, travelling, retail, etc. Companies left behind the times will remain on the sidelines.

While one developers waste millions of dollars on 4-minute advertising films, others invite customers to 3D show rooms. Future customer turns the joystick and takes 3D trip over his future flat on the plasma panel. Simultaneously depending on the chosen level, the scene from the window is projected on walls. It’s not quite virtual reality by all means, but it’s very close.

Forward-looking program designers conclude contracts with headsets vendors to develop niche software. Real Estate has to be a high-technology industry: it turns online and has to be up-to date with modern technology to win market share. “Now technology has become a fundamental part of every sales office concept,” said John Albino, a broker at Douglas Elliman New Development Marketing team. He told that the firm now routinely employs tech agents alongside designers to outfit its sales offices and employ strong real estate website builder. “When I started 12 years ago, that wasn’t a role,” he added.

To sum up, virtual reality will change the way brokers run their business. It is quite clear now, that their expenses on technical equipment will gain. Alongside real estate professionals will save much time on showing property – customers will be able to take online VR tours from home. In consequence of these two facts, the whole real estate cms strategy will evolve.

What about final customers? We tried to find any drawback, but we could not. Let’s imagine, how their life will change with virtual reality:
1. Customers will be able to take a 3D walking tour of the property, even if it’s not built yet;
2. Property buyers can walk around the property in order to check its location and neighborhood. Abroad property buyers will do justice to this option;
3. Finally, there may be even a game to live in a property for a week to understand if it fits you and your lifestyle.
4. Customers who buy property under construction will get 360 degree virtual walks over their future property. It will showcase architect’s vision as a finalized project as closely as possible.

Virtual reality age stands on the cusp of 2015; its escapeless fact. Software designers and industry leaders are getting ready for it. Is your company on the alert? How will it influence your real estate business? In your opinion, what problems will real estate professionals face in the future?